Chapter 124 - 124 Skillful and Diligent
124 Skillful and Diligent
Su Binglan felt so flattered that she blushed. The Su family still spoiled her and treated her like a child.
Su Binglan continued, “I will display the baskets in the shop and sell them for two cents each along with a dessert. However, I will charge them five cents a piece if they want to buy a basket without a dessert.”
Old Master Su, silent on the sidelines, said, “Binglan, isn’t that a little expensive? Most would learn how to weave the baskets after seeing it once.”
Many villagers knew how to weave baskets, so selling them at a higher price would be strange.
Su Binglan smiled mysteriously. “I know what you mean, Grandpa, but we’re not selling just the baskets. We’re selling our brand.”
“B-Brand? What is that?” Old Master Su and Old Madam Su looked at their granddaughter curiously while Su Fengchen quietly listened on the sidelines.
They thought Su Binglan was bright and would always say things they could not comprehend.
Su Binglan explained, “A brand is what we will mark our baskets with. For example, I have named the dessert shop Binglan’s Desserts. We will stamp the name Binglan on the baskets, and no one can imitate it.”
There was no such thing as trademarks in ancient times, so Su Binglan thought to make them herself.
Su Fengchen understood what his niece meant. “If that’s the case and someone buys your desserts to keep them in their own packaging to save money, it would not look as nice without your mark. It would be apparent that the basket was not from Binglan’s Desserts then.”
Su Binglan nodded. “That’s exactly it. Furthermore, if the customer gifted the dessert to someone with our baskets, the recipient would know it came from Binglan’s Desserts. Then the customers will be willing to buy more expensive-looking gifts.”
Old Master Su said smilingly, “Then we should have no worries since Binglan has such an excellent plan.”
The Su family knew they could easily face any problem as long as Su Binglan was around.
Su Binglan always knew her family was brilliant, skillful, and diligent. She believed her family’s conditions would soon improve.
Initially, Su Binglan wanted her grandparents to make ragdolls because it was simple and labor-saving. Her grandmother could sew while her grandfather stuffed them.
However, making ragdolls would be more costly because they would need to buy cloth and cotton. Overall, it would be more efficient to weave baskets.
The Su family would have to cut down small trees from the mountain and strip their wood. Nonetheless, there was no cost involved, only manual labor.
Moreover, it was easier to imitate ragdolls, so Su Binglan thought it was better to start a small business first. She would consider doing something else whenever she had more money on hand.
She stayed at her grandparents’ house for a while until she was ready to return home. However, Old Master Su and Old Madam Su insisted she stay for dinner, so Su Binglan could not decline their hospitality.
Old Madam Su said to her son, “Fengchen, go to your second brother’s house and tell him Binglan is having dinner with us tonight. Also, tell Jin’an to come over so we can have dinner with him too.”
The elderly couple had four sons, and Su Fengmao was the second out of the four. Besides Su Binglan’s fourth uncle, Su Fengchen, she also had a first and third uncle. The family had a good relationship with each other and were united.
Su Fengchen knew his niece was delighted to have dinner with them, so he readily agreed with his mother, “Yes, mother. I’ll go right away.”
Then he exited the house without waiting for Su Binglan to respond. Soon after, he returned alongside Luo Jin’an.