Chapter 546: Two poles
On February 14th, "Painted Skin" was officially released in various cinemas in Xiangjiang, with a filming rate of 37.5%.
The daily box office is 75 million!
This kind of box office performance is uncompromising, and it is undoubtedly the box office champion of the day, and has created the best results of the domestically produced film in the box office in the last 13 months.
Such a bright day box office also made the confidence of Huaguan Film and Star Art Entertainment soar, and the advertisements placed in major media increased, and the propaganda campaign was vigorous.
The media that got the benefits were naturally touted, what China and Hong Kong co-produced the first fantasy blockbuster, what the more Hollywood blockbusters, what new types of gods and ghosts were opened, and so on, so don’t want to go up the money, it was touted.
The Xiangjiang actors who participated in the "Painted Skin" have celebrated in the blog post. The heroine Jiang Wei is proud to say on his blog that his box office results for "Painted Skin" are underestimated.
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5ooo Wan Hong's total box office is not the end, but the beginning!
In another important propaganda position, Hong Kong Island blog and Hong Kong Island Forum, there have also been a lot of blog posts and posts praising "Painted Skin", most of which are the so-called ordinary audience.
"The plot is wonderful, the special effects are outstanding, it is worth spending money to support the theater!"
"I don't think we can make such a wonderful special effects movie in Hong Kong. We must give you a special praise."
"I went to see my girlfriend yesterday. The box office booked a few days ago is worth it!"
"I also took my girlfriend to see it. My girlfriend said it was very good. I want to see it again."
“Wonderful, really exciting”
There are so many praises in blogs and forums that people feel that they don't want to see their own losses. In addition to the sweepstakes launched by the official v, the momentum on the Internet is no less than reality.
But unlike newspapers and magazines that readers can only passively accept, in an infinitely vast and free online world, not everyone can be bought or flickered, and the voice of opposition appears much faster than expected!
"I saw "Painted Skin" yesterday, I can only say that 35 dollars is lost."
"The special effect of "Painted Skin" is really good, but the plot is terrible, the story is logically chaotic, poor!"
"Don't blow it, I saw half of it with my girlfriend, and it didn't mean anything."
"The "Painted Skin" is really not very good. Without the media blowing so much, it will pass the special effect."
"I am very disappointed after reading it. Is this a huge fantasy of investing in one or two hundred million?"
"The story is simply blood."
These opposing voices first appeared in the film and television version of the Hong Kong Island Forum.
The film and television version is one of the most active sections of the Hong Kong Island Forum. There are hundreds of thousands of active registered members, most of whom are young people who like movies and TV.
A newly released movie, wanting to get feedback from the audience in the first time, the film and television version of the Hong Kong Island Forum is undoubtedly an excellent place to filter out some public relations marketing trumpet. The members of the forum often have their opinions. Can truly reflect the viewing experience of young people.
Of course, in such an important public opinion position, it is definitely indispensable for the publicity and promotion of public marketing companies. However, there are many ids for the praise of "Painted Skin", but it is impossible to suppress the voices of opposition.
Most importantly, most of the praise comes from the forum trumpet or marketing number, and the bad reviews are mainly senior members. The credibility of the two is high and low, but anyone who has mixed the forum for a few days will be clear.
These sounds were also quickly fed back into the blog, which led to more discussion.
So on the Internet, the comments on "Painted Skin" appeared a polarized situation.
There are a lot of good and bad things to say, and the two sides are not arguing, and they are also overwhelmed by those who eat melons.
At 9 o'clock on the evening of the 15th, Wang Dong, a well-known film critic of Xiangjiang, posted a film review blog post on his blog.
The protagonist of this blog post is "Painted Skin."
"...Excellent special effects can't hide the pale plot. The chaotic story makes this movie a disaster, so many of the audiences I watched in the same room left early."
"The special effects of "Painted Skin" are not strong enough to disregard these shortcomings. Although the media advertised that the film is comparable to Hollywood blockbusters, it is not a popcorn-style classic blockbuster. It is only effective!"
“The director tried to adapt the horror story in the original book into a beautiful love drama, and there were too many things in it. The actors were mostly young and beautiful, but the acting skills were lacking!”
"When I was full of hope and holding a movie ticket into the theater, I was disappointed."
Xiangjiang’s film critics came out after the Xiangjiang film entered the golden age. At that time, it was very influential in the media, but since entering the Internet era, everyone can be a film critic on the Internet. Film critics have been declining.
Most of the film critics who have survived have become the mouthpieces of public relations marketing companies. The difference between them and the network promoters is less and less, and there is less and no exercise.
However, there are still conscientious film critics. Wang Dong is undoubtedly one of them. He is a well-known writer in the Xiangjiang literary world, but he has been paying attention to the exhibition of Xiangjiang Film and writing film review articles for many newspapers and magazines.
Unlike those marketing critics who sell for a living, Wang Dong never writes public relations companies for their film reviews, so his film reviews are relatively fair and fair, so they have a high influence in many Xiangjiang audience groups.
Especially the Xiangjiang people who are 30 or 40 years old, like to read his film review articles.
Of course, Wang Dong’s film reviews are not perfect, he is more inclined to the literary and not commercial films, so the popcorn movies that are sold at the box office are often criticized by him.
As for the so-called "sucking and screaming and laughing family" movie produced by Xiangjiang Port, it was worthy of being criticized by Wang Dong, and it also made him a not very popular figure in the Xiangjiang film circle.
But even if he is hated and rejected, Wang Dong never changes his own film-review style. Those who are praised by the film producers will be complacent because of the free praise, then the production of "Painted Skin" will be produced by Huaguan Film and Star Entertainment. Definitely very unhappy.
The first shot was Jiang Wei, the hero of "Painted Skin". He directly commented on Wang Dong's commentary on the blog. It was black and black. He took other people's money to smash "Painted Skin" and his words were very fierce.
Although Jiang Wei quickly deleted his blog post, his accusation of Wang Dong caused an uproar on the Internet, and made "Painted Skin" a hot word for Hong Kong Island blog.
The second is sent. (To be continued.) 8